The Greener Word newsletter

Next week, I’m heading off on a honeymoon adventure to Iceland.

But before we disappear into the land of fire and ice, I want to share something that’s been on my mind for a while.

As a sustainability report writer and translator, I read a LOT of reports.

And to be real? Most of them are…fine. They check the boxes, but after a while, it all starts to blur together—pages of jargon, tables, and buzzwords that feel more like homework than inspiration.

But every now and then, I stumble on a report that makes me sit up and pay attention. Maybe it’s a clever use of graphics, a case study that reads like a real story, or just a spark of personality that makes sustainability feel relatable.

So, I thought: Why not shine a light on the reports that get it right? Why not dig in, share what makes them special, and help others make their reporting stand out, too?

That’s why, before I go off the grid, I’m launching The Greener Word—a LinkedIn newsletter for anyone who wants to make their sustainability reporting memorable.

I’ll be sharing the best examples I find, practical tips, and a few behind-the-scenes stories from my own adventures in reporting.

Curious to see what makes a report stand out? The first issue comes out later this week.

If you’re ready for real-world examples, fresh ideas, and a new way to think about sustainability storytelling, I’d love for you to subscribe.

The link is here: The Greener Word

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From PDF to page-turner: Creative ways to launch your sustainability report

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On spinning seeds